FREE Guide

The 8 Essential Shots for Service-based brands

when launching or refreshing your website

What's inside?


‘The 8 Essential Shots for Service-Based Brands (when launching or refreshing your website)’ covers everything you need to attract, connect and convert your website visitors to paying clients — and together with your website designer’s expertise, will ensure your website is both functionally brilliant AND a visual smorgasbord.

8 Essential shots


A strategic and detailed recipe to ensure you get EXACTLY what need, first time.

Collaboration is the secret sauce


Hi there, I'm Jo, a Brisbane-based brand and headshot photographer obsessed with creating strategic and captivating imagery for creatives, consultants and coaches.


I've been a photographer for 12 years and have helped businesses in almost every industry launch or refresh their websites using the visual strategy inside this PDF.


I've learnt over the years that early collaboration between your website designer and photographer is one of the main ingredients for a successful website that converts.


Having trouble finding a website designer? No worries — I have several I can recommend. Get in touch and let's make it happen.


Joanna x